This 1950 Mercury custom build in the St. Louis showroom is an awe-inspiring creation from every angle. Its midnight black paint gracefully follows the body lines, embracing the two-tone black and white Ultimate leather interior. With just 1,304 miles on the odometer, this essentially new custom build showcases impeccable craftsmanship and numerous thoughtful touches.

The top has been professionally chopped, and the undercarriage benefits from modern suspension updates. The car is loaded with custom features, including a rolled rear pan, frenched headlights, peep mirrors, 1957 Cadillac hubcaps, and Diamond wide white wall tires. Notable custom touches include triple lake pipes, a shaved and peaked hood, dummy spotlights with push-button door poppers, a rare 1953 Desoto front grille, shaved trunk deck, bubble skirts for the rear wheels, and 1959 Cadillac taillights.

Equipped with Vintage Air for cold A/C, power seats, an IDIDIT tilt steering column, and a Lokar shifter for control, this Mercury ensures a comfortable and stylish ride. The 1949 Mercury dash features rebuilt and updated gauges with bright white lighting, complemented by additional interior lighting with a red glow option.

The trunk mirrors the interior’s custom finishing with new carpeting. Under the hood, custom fabricated sheet metal is a testament to the attention to detail. The engine compartment features a custom air cleaner, inner fender covers, and polished or chromed components for a show-stopping look.

Power is derived from a Chevy 350 V8, mated to a TH-350 automatic transmission, sending power to a Ford 9″ rear end. The build includes new engine and transmission mounts, Fatman Fabrications stage two power rack and pinion steering, front and rear sway bars, a new gas tank, electric fuel pump, and a new wiring harness. The mechanical work was completed by Fatman Fabrications in Charlotte.

This 1950 Mercury is more than just a car; it’s a masterpiece crafted by skilled professionals, ensuring that every detail is a testament to excellence. Whether cruising the streets or displayed at car shows, this custom build stands out with pride.